How useful ALT text supports visitors using screen readers and gives search engines better context.
Why this check matters
ALT text is part of the image’s meaning, not a keyword field. Missing text creates a gap for people who cannot see the image and for content workflows that rely on its description.
How to review it
- Describe the purpose of the image in the surrounding content.
- Use empty ALT text for purely decorative images.
- Avoid repeating captions or stuffing keywords.
- Review important templates as well as individual media items.
Keep the change safe
Accessibility depends on the whole page. ALT text helps, but headings, contrast, keyboard access and link labels matter too.
How WPVitals uses this signal
WPVitals checks this setting locally and reports the result in the WordPress dashboard. The check is a maintenance signal, so review the site context before changing a setting and test the visitor experience afterwards.